PARTNERS
How you select your partners matters as you look to achieve goals as an organization. Ask yourself, how leaned in are your partners and what additional values do they provide you past your investment? How do they help you diagnosis issues/problems or help you over-achieve? How aligned are they with your business practices?
PREFERRED Partners I HAVE WORKED WITH
PUMPJACK DATAWORKS
WHY HAVE MULTIPLE PLATFORMS…WHEN YOU CAN HAVE ONE?
When researching who we wanted to partner with, we wanted to find someone who could bring our ideas to life, while aggregating the important information on our fans/supporters to help us build a platform that could inform, engage and transform the sports experience for our end user. Pumpjack has done this and more through precise planning and execution of a vision we brought for just two years ago. Above is a bit more about the platform set up and how we implement the use of data in a more meaningful way. An app is a button of a funnel tactic typically, but we are working on walking it further up in the experience through digital ticketing, contest and fun surprise activities you only get by having the Indy Eleven app.
“My work with CSO, Tom Tercek, and Lead Designer, Charles Martin, has been nothing but impeccable. We have built a custom app for Indy Eleven that addresses and reinforces the right behavioral attributes for fans, while also tracking and celebrating their personal milestones as a “supporter”. This will be a game changer in the soccer space.””
GIMBAL
Gimbal is the accurate motor behind our geofencing and beacon strategy at Indy Eleven. Their easy of use creation tools and great communication tool allows our fans and supporters to receive relevant information wherever they are in the state. We use this same technology to power our ‘appearance’ programming and Century Club support, and sponsorship activations. Best in class in what they provide, and the reason they were a selected partner in this space.
THE SHOP INDY
The Shop Indy has been our partner for two seasons now, and their level of creative have brought our merchandise to a new level. Our creative ideas around a civic approach and theme night such as “Racing Indy” Night and Grateful Dead Night, have made our brand more relevant to our supporters and casual fans alike.